{"id":1032,"date":"2011-05-11T09:46:09","date_gmt":"2011-05-11T09:46:09","guid":{"rendered":"http:\/\/www.cinevox.be\/?p=1032"},"modified":"2016-03-24T22:37:54","modified_gmt":"2016-03-24T21:37:54","slug":"cinevox-pour-lamour-du-cine-belge","status":"publish","type":"post","link":"https:\/\/welovecinema.be\/fr\/cinevox-pour-lamour-du-cine-belge\/","title":{"rendered":"CINEVOX : pour l’amour du cin\u00e9ma belge!"},"content":{"rendered":"

Tous les professionnels vous le diront : le cin\u00e9ma belge (et plus particuli\u00e8rement le cin\u00e9ma belge francophone) souffre de l’indiff\u00e9rence du public national. \u00a0Alors, plut\u00f4t que de se lamenter sans rien faire, nous nous sommes demand\u00e9s pourquoi nos films ne faisaient pas plus d’entr\u00e9es chez nous.<\/p>\n

Sont-ils mauvais ? Loin de l\u00e0. Sans rire, le cin\u00e9ma belge est un des plus passionnants qui soient. Tout le monde le dit et l’\u00e9crit, un peu partout \u00e0 travers le globe. Nos acteurs s’arrachent en France, certains de nos r\u00e9alisateurs sont consid\u00e9r\u00e9s comme d’authentiques r\u00e9f\u00e9rences \u00e0 l’\u00e9tranger et, dans le cas des fr\u00e8res Dardenne, on atteint m\u00eame le statut d’ic\u00f4nes du cin\u00e9ma mondial (lire notre article ici<\/a>).<\/p>\n

<\/p>\n

Nous avons donc relev\u00e9 deux causes principales \u00e0 ce d\u00e9samour:<\/p>\n

    \n
  1. L’image que le public belge a de son cin\u00e9ma est caricaturale : non, le cin\u00e9ma belge n’est pas chiant; non, le cin\u00e9ma belge n’est pas un cin\u00e9ma laid ou fauch\u00e9.<\/li>\n
  2. Le grand public belge d\u00e9couvre souvent l’existence d’un long-m\u00e9trage belge au moment de sa sortie. C’est trop tard par rapport aux grands films am\u00e9ricains ou fran\u00e7ais qui jouissent de moyens de promotion beaucoup plus importants. Le temps que l’envie se construise, les films ne sont plus \u00e0 l’affiche. Rideau.<\/li>\n<\/ol>\n

    Avec l’indispensable soutien financier de\u00a0BNP Paribas Fortis<\/strong>,\u00a0Brightfish <\/strong>a donc d\u00e9cid\u00e9 de s’attaquer \u00e0 ces deux probl\u00e8mes. Et a cr\u00e9\u00e9\u00a0Cinevox<\/strong>.<\/p>\n

    La figure de proue de\u00a0Cinevox <\/strong>est\u00a0un spot de cin\u00e9ma<\/strong>, compos\u00e9 d’un reportage flash sur un grand film belge qui sortira dans les prochaines semaines ou mois, et d’informations courtes et percutantes. Cette capsule est propos\u00e9e dans les salles de cin\u00e9ma num\u00e9riques. Elle ne traitera que du cin\u00e9ma belge.<\/p>\n

    La capsule sera prolong\u00e9e par ce site internet qui propose\u00a0la version cin\u00e9 de 2′<\/a><\/span>, mais aussi des\u00a0director’s cut <\/a>(interviews th\u00e9matiques, making of \u2026) et tout ce qu’on d\u00e9couvre sur une plate-forme de cin\u00e9ma grand public traditionnelle :\u00a0actus<\/a>,\u00a0magazines<\/a>,\u00a0bandes-annonces<\/a>\u2026 Plus des concours.<\/p>\n

    Diff\u00e9rence essentielle par rapport \u00e0 ce qui existe aujourd’hui :\u00a0Cinevox.be<\/strong> est un site (tr\u00e8s) grand public\u00a0uniquement consacr\u00e9 au cin\u00e9ma belge<\/strong>.<\/p>\n

    Avec un ton et un regard diff\u00e9rents, Cinevox compl\u00e8tera le travail des critiques qui \u0153uvrent \u00e0 la t\u00e9l\u00e9vision, la radio, dans la presse \u00e9crite et sur quelques webzines.<\/p>\n

    Comme pour la capsule cin\u00e9ma, on peut trouver \u00e0 c\u00f4t\u00e9 de ce site francophone, un\u00a0site flamand\u00a0r\u00e9alis\u00e9 par des sp\u00e9cialistes flamands avec une vision flamande. Les deux espaces sont r\u00e9dactionnellement ind\u00e9pendants, mais totalement compl\u00e9mentaires pour qui veut avoir une image globale de ce qui se fait en Belgique.<\/p>\n

    En plus de la capsule et du site, vous pouvez nous suivre gr\u00e2ce \u00e0 une page Facebook<\/a>, une cha\u00eene Youtube<\/a> et un fil Twitter (par communaut\u00e9 linguistique).<\/p>\n

    Toute cette communication est aussi l’amorce des prochains\u00a0BNP Paribas Fortis Film Days<\/strong> qui, cette ann\u00e9e, dureront 4 jours, du 21 au 24 septembre. La th\u00e9matique choisie par les exploitants de salles est, bien s\u00fbr, le cin\u00e9ma belge, flamand et francophone\u2026<\/p>\n

    Notre seul but est de vous rendre accros au cin\u00e9ma belge. \u00c7a prendra le temps que \u00e7a prendra. Mais nous y arriverons. \u00a0Enfin, nous l’esp\u00e9rons. Car, au fond, \u00e7a ne d\u00e9pend que de vous\u2026<\/p>\n

     <\/p>\n

     <\/p>\n","protected":false},"excerpt":{"rendered":"

    Tous les professionnels vous le diront : le cin\u00e9ma belge (et plus particuli\u00e8rement le cin\u00e9ma belge francophone) souffre de l’indiff\u00e9rence du public national. \u00a0Alors, plut\u00f4t que de se lamenter sans rien faire, nous nous sommes demand\u00e9s pourquoi nos films ne faisaient pas plus d’entr\u00e9es chez nous. Sont-ils mauvais ? Loin de l\u00e0. Sans rire, le …<\/p>\n","protected":false},"author":7,"featured_media":1039,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1923],"tags":[],"class_list":["post-1032","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-en-bref"],"yoast_head":"\nCINEVOX : pour l'amour du cin\u00e9ma belge! - We Love Cinema<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/welovecinema.be\/fr\/cinevox-pour-lamour-du-cine-belge\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CINEVOX : pour l'amour du cin\u00e9ma belge! - We Love Cinema\" \/>\n<meta property=\"og:description\" content=\"Tous les professionnels vous le diront : le cin\u00e9ma belge (et plus particuli\u00e8rement le cin\u00e9ma belge francophone) souffre de l’indiff\u00e9rence du public national. \u00a0Alors, plut\u00f4t que de se lamenter sans rien faire, nous nous sommes demand\u00e9s pourquoi nos films ne faisaient pas plus d’entr\u00e9es chez nous. 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